![]() Test your microphone, video quality, network connection, and lighting Therefore, you should check your video settings, making sure that the live stream will be of the highest quality before going live. Nevertheless, there are always things for you to consider to get a better live streaming experience with Facebook live. How to use Facebook Live Producer for your businessĪll you need to do is having a Facebook account and stable network connection, you can broadcast from anywhere in the world. Therefore, it is hard to ignore a feature that can bring you lots of benefits. And, it has already proved its effectiveness for all kinds of businesses. Since the appearance of Facebook Live, more and more brands start using this function for their business. This is truly an advantage for increasing your brand awareness and discoverability on the platform. More importantly, Facebook will notify your followers (or the ones who liked your page) whenever you broadcast a live video. As a result, businesses can build their brand much more efficiently when compared to live videos on Instagram. Additionally, you can also save that video as a normal post in your account. While Instagram Live videos usually have a 1-hour duration and last for 24 hours, Facebook Live allows its video’s duration up to 8 hours. However, there are some minor differences between Instagram Live and Facebook Live. Live streaming helps engage your audience better Moreover, you will be able to get valuable feedback from your audience directly and quickly. This will help build relationships between customers and brands better. There are various ways for you to go live, from your profile, Page, Group to an event.ĭuring a live stream, viewers can give likes, comments, and ask questions directly to brands in real-time. Like Instagram Live, Facebook Live is a great way to connect with your audience and let them know more about your business. Why you should use Facebook Live Producer for your business ![]() This provides an interactive and fun way to keep your audience engaged while speaking directly with them. During the live stream, viewers can interact with merchants via the comment section for other important information.
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